Our Services

From product launches and evergreen campaigns to retailer support, influencer programs and brand partnerships, every strategy is tailored to your brand's unique goals. As a beauty PR agency, we ensure your brand stands out and resonates with the audience that matters most to you.

"Our long-term strategy has helped Trademark Beauty win 30+ beauty awards."

Our strategic storytelling and media relations secure top-tier press and headlines that truly move the needle. It's what makes us a trusted PR agency for beauty and fashion brands alike.

Recent coverage includes Vogue, The Wall Street Journal, Forbes, Allure, People and many more. See our latest press on Instagram or under Testimonial and Press.

Strategic partnerships with influencers and key opinion leaders that build authentic engagement, drive earned media and support product launches. From micro-creators to industry authorities, we cultivate the relationships that move both awareness and sales.

For example, Kim identified and negotiated with influencers for content around Victoria’s Secret Bombshell fragrance launches.

Consumers are increasingly turning to ChatGPT, Perplexity and Google AI to discover beauty products before they ever visit a website. We ensure your brand is part of that conversation by building the earned media authority and digital presence that AI platforms recognize and recommend.

Designed to take your brand to new heights as more beauty shoppers turn to AI.

From concept to execution, we create unforgettable events that inspire, engage and generate real impact. Our experience as a beauty PR agency ensures every event strengthens your brand and resonates with your audience.

For example, Kim led the events and PR for Victoria's Secret Beauty's Fashion Shows in New York City, Paris and Shanghai.

Award strategy, submissions and recognition across the beauty industry's most respected programs, helping brands build credibility, increase consumer trust and earn valuable editorial coverage.

"We have won nearly every major beauty award." — Lisa Richards, Founder & CEO, RPZL

Strong brand messaging and marketing collateral are essential to any beauty PR strategy, ensuring your brand communicates its vision clearly and consistently across every touchpoint.

"She precisely identifies a topic of expertise, packages it with pitch-perfect and on-pulse perfection, then delivers the resulting press release to her media network." — Maxine Kroll, Founder & CEO of Maxine Salon

Strategic product placement with top celebrity stylists and artists at marquee events — from the Oscars to the Met Gala, showcasing the impact of dedicated beauty PR at the highest level.

For example, Kim sponsored celebrity makeup artist Jo Baker for Lucy Boynton’s SAG Awards look and celebrity nail artist Elle for Blake Lively’s red carpet nails.